No – Aspire does not require creators to opt-in in order to be discoverable on the platform. Brands can search for any  creators regardless of whether they have signed up to Aspire.

The reason people get confused and think we are “only opt-in” is because we also have an opt-in creator marketplace. This is what makes Aspire unique over any other influencer marketing platform. Read more about our creator marketplace >

We pull in creator profiles across all industries but our most popular industries are beauty, fashion, apparel, fitness, health, wellness, home goods, kids, pets, food & beverage, travel, hotels, entertainment and consumer electronics. Household brands such as L’OREAL, Purple, and Ruggable, have all sourced creators directly from Aspire.

‍

Our data-rich platform offers pricing recommendations based on influencer engagement, following, industry and other authenticity metrics. You can use these as a benchmark on how much to pay influencers and adjust according to your budget and goals. Looking for more info, check out this blog on how to incentivize influencers →

‍

“Authenticity Score” is a metric that appears on the influencer analytics profile. It helps you evaluate the quality of creators. In addition, if you find a creator you’d like to work with, you will also be able to request Instagram Insights, an official API from Instagram, to review and validate a creator’s demographics data before officially working with them, something that is really tricky without a platform.